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#lessonslearnt with Ayo Abbas

June 4, 2024
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Ayo is a fun-loving, passionate marketer who knows her onions!! In the same way that I love tech, Ayo loves her industry — architectural, engineering and construction. Her podcast, Marketing in times of Crisis podcast is a must listen in 2020.

I love how clear and concise Ayo is with her answers. She totally nailed this quiz….

Ayo Abbas - Business Marketing Guru
Ayo Abbas - Business Marketing Guru

1. What is the problem that your business sets out to solve?

I help businesses figure out their next marketing steps to corporates and how to create engaging content.

2. What is the solution you offer?

I offer marketing strategy, content creation and campaign delivery for built environment companies (architects, engineers, contractors etc).

3. How did you find your first five customers?

Facebook, LinkedIn and my podcast.

4. What’s your top piece of advice for fellow founders?

Don’t plan too much — get out and try. It’s too easy to get bogged down and not get things out there.

5. Top lesson learnt in business?

Follow your gut and don’t be afraid to listen to it even if others are saying you shouldn’t.

If you don’t already, then make sure you follow Ayo on Insta and Linkedin — go go, do it!

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